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JoanInez Office Design April 26th, 2018 - 13:45:46
Inside a creative marketing agency many hours of employees time is spent discussing creative ideas, developing concepts or meeting with new and or prospective clients. So not only do they need an office space that will impress current and potential clients, they also need an office space where employees can interact easily and in comfort - which is especially important for the marketing industry where creativity is Key! Some of the many challenges an office design company face during the office design process of a creative marketing agency is to capture the dynamic and flexible nature of working at such an agency, to enhance the creativity and to use it in the office interior design. Set out to master the creative human side of a marketing agency.
Office designers have also seen an increase in the number of companies who are now using their offices as a branding tool. The rising costs of everything have seen the need for businesses to look inwards for cost savings. Designers have seen an increase in businesses portraying themselves through creative, professional office designs. They send a message to visitors that reflect their business. Employees are vital to the success of a business and managers and owners know that employee retention is a positive aspect of any business. Designers today are being asked more than ever to incorporate employee friendly designs into their workplace designs.
Having access to good artificial lighting or daylight is known to increase productivity. When people work under bad lighting conditions, they can develop eyestrain, headaches and general irritability. Particularly dark spaces can have a pronounced psychological effect and depress the brain. Employees should have access to their own lighting so that they can make the necessary lighting adjustments depending on the task they are carrying out. Well-designed artificial lighting will increase functionality, however, there is no comparison to natural daylight, and this should be maximized wherever possible. Windows provide a connection to the outside world and should be used whenever the building design allows for it. Open plan layouts that employ low cubicle panels or glass panels can maximize the entry of natural light into the office. Skylights are also a good alternative when windows are not an option.
3. Amenities Rooms The inclusion of yoga or prayer rooms within an office design also seems to be a rising trend. As employees are spending more time at the office, companies are realising that there is a need for areas where they can unwind and just take a few minutes to themselves. These spaces are not always big, quite often designers just allow for a chair or two. This is not a common design choice for small companies. Rather, you will find these kinds of designs in the offices of large corporations or ones that have a high number of staff.