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JoanInez Office Design April 09th, 2018 - 12:13:01
Theres no question about it - an attractive office space increases employee creativity, productivity and overall morale. Designer offices tend to attract and keep their employees longer than more unattractive ones, and good workplace design is one of the top key factors that affect job satisfaction. In fact, it has been suggested that a well-designed office can increase productivity by about 20%. Although many companies do not see investing in good workplace design as a priority (almost half), almost 9 out of 10 employees claim that the quality of their work environment directly affects their attitude toward work. It seems, then, that it would be foolish for employers not to try and find good design solutions to boost productivity - in the end it will be a worthwhile and satisfactory investment for everyone.
Creative marketing agencies that look to move to new offices or refurbishing their old ones should do so in style. After all they are usually in marketing and looking good plays a big part. Creative agencies should look for an office design company to give them an office that becomes more than just a place of work. There are plenty of office design companies out there who offer modern, creatively designed offices for marketing companies who want their place of work to have a little more vitality than the norm. The concepts need to reflect the clients personality, have modern, co-ordinated, quality materials, colours and finishes.
Inside a creative marketing agency many hours of employees time is spent discussing creative ideas, developing concepts or meeting with new and or prospective clients. So not only do they need an office space that will impress current and potential clients, they also need an office space where employees can interact easily and in comfort - which is especially important for the marketing industry where creativity is Key! Some of the many challenges an office design company face during the office design process of a creative marketing agency is to capture the dynamic and flexible nature of working at such an agency, to enhance the creativity and to use it in the office interior design. Set out to master the creative human side of a marketing agency.
What lies ahead for occupancy ratios? As mobile technology improves, as home working becomes more viable with bandwidth increases, and as part-time working becomes more widespread, so the need for one desk per person diminishes. Increasingly modern office design is moving towards a ratio of 7 or 8 desks for every 10 staff. The next question is then about saving money by reducing the overall office space rental, or to perhaps give some of the space over to social and team purposes? One of the leading adopters of modern office design, incorporating flexible working and shared desk allocation, CISCO Systems, works on a ratio of 160 sq ft per person. Clearly, they havent used unallocated desks and mobile working as a cost-cutting measure.