JoanInez Office Design April 11th, 2018 - 12:04:53
Inside a creative marketing agency many hours of employees time is spent discussing creative ideas, developing concepts or meeting with new and or prospective clients. So not only do they need an office space that will impress current and potential clients, they also need an office space where employees can interact easily and in comfort - which is especially important for the marketing industry where creativity is Key! Some of the many challenges an office design company face during the office design process of a creative marketing agency is to capture the dynamic and flexible nature of working at such an agency, to enhance the creativity and to use it in the office interior design. Set out to master the creative human side of a marketing agency.
Times are changing and these changes are reflected in the current trends in office design. Designers have to change their thinking away from traditional office designs and towards current trend. Office designers are seeing the following changes in the office environment: 1. Businesses are thinking more consciously about renewable resources and recycled furniture 2. They are becoming more collaborated 3. Offices are being used as a branding tool 4. The creation of offices with employees in mind has become crucial in employee retention rates 5. Hoteling/Moteling is much more popular
While you can replace all of the office furniture for a very fast remodel, it can also be the most expensive option. Buying new office furniture may not even be required to create the illusion of new office design plans, either. Unless your furniture is in such disrepair that it needs to be trashed, you can opt to recondition it. If you dont just want the same old furniture back, opt to refurbish it. Office furniture refurbishing is one technique that not only brings in a new look, but also conserves precious planet resources. If youre looking to keep some of the structure of the office furniture while getting a whole new look or a workspace that serves more than one function, consider remanufacturing it.
Once you have the design layout that is the least cluttered and most functional, you will want to punctuate that space with drama and the business personality that you want to convey to new customers. A new coat of paint is often the cheapest trick that adds drama instantly. Aside from that, the design should match the color scheme youve chosen and it should highlight your brand. The front reception area should be your main staging area where anyone that walks through the front door becomes acquainted with the companys brand. It can include strategically placed logos and artwork that showcases your unique business personality. The office reception area should echo the same design imprint as the rest of your office floor plan with clean, modern, lines and the same color scheme youve chosen throughout. Make use of natural light as much as possible, not just to keep down utility bills, but to highlight the sense of spaciousness and airiness that feels both modern and natural for todays cultured tastes. Avoid jarring neon lights, garish colors, or anything that might bristle a new clients sense of style, unless that is part of the edginess of your particular company brand.